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Four sponsors have dropped disgraced US Olympic swimmer after he lied about a robbery

David Kugonza by David Kugonza
August 23, 2016
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Four sponsors have dropped disgraced US Olympic swimmer after he lied about a robbery
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Four sponsors have dropped disgraced US Olympic swimmer Ryan Lochte, including swimwear manufacturer Speedo and fashion label Ralph Lauren.

They were followed by announcements from skin care firm Syneron-Candela and Japanese mattress maker Airweave.

It comes after Lochte lied about being robbed at gunpoint by a policeman after a night out during the Rio Olympics.

Lochte, a 12-time Olympic gold medalist, has earned millions of dollars through endorsements.

Speedo, the biggest sponsor of the four, said: “We cannot condone behaviour that is counter to the values this brand has long stood for.”

Lochte, aged 32, said he respected Speedo’s decision, and thanked the company.

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